Kanbar College of Design, Engineering & Commerce


JasonCrookJason T. Crook, M.B.A.

Jason Crook is a visiting Professor of Marketing in the School of Business Administration and the coordinator of Philadelphia University’s course in Business Model Innovation. During his professional career, he has served as Director of Marketing Research at a Philadelphia-based, national advertising agency and Director of Corporate Branding for a pharmaceutical marketing company. He holds a US patent as the co-inventor of a “Method and System for Analyzing Effectiveness of Marketing Strategies.”

Professor Crook’s expertise spans a variety of industries including pharmaceuticals, retail, consumer packaged goods, banking and finance, and technology. Well known for his talents in new product launches, promotional concepts, and creative development, he currently owns his own marketing communications and research consultancy, as well as an award-winning retail and interior design business based in Philadelphia, PA.

He has served as an Advisory Board Member of the Sustainable Business Network (SBN) of Philadelphia, and has been a guest speaker/lecturer for the SBN, as well as the Independence Business Alliance (IBA) of Philadelphia. Professor Crook earned his BS (Cum Laude) in Psychology and Business Administration from Gardner-Webb University, and an MBA in marketing from Philadelphia University.


ChaeMiLimChae Mi Lim, Ph.D.

Chae Mi Lim, Ph.D. is an Assistant Professor of Marketing at Philadelphia University. She teaches courses in consumer behavior, marketing research, and business model innovation.

Her current research focuses on consumer bargain shopping behavior in the context of luxury shopping and consumer experience in multichannel environment. She has published her research in journals including Psychology & Marketing, International Journal of Retail & Distribution Management, Journal of Global Academy of Marketing Science, and Journal of Customer Behaviour. Her pedagogical research on interdisciplinary project-based learning appears in Business Education Innovation Journal.

Previously, she worked as a research scientist and product developer for 8 years in pharmaceutical and cosmetics industries.

Dr. Lim earned her Ph.D. in Retail and Consumer Sciences and her M.S. in Management Science, both from the University of Tennessee, Knoxville; and her B.S. in Chemistry from Ewha Women’s University, Seoul, South Korea.


D.K. MalhotraD.K. Malhotra, Ph.D.

Dr. D.K. Malhotra is a professor of finance and director of MBA and MS Tax programs. He joined Philadelphia University in 1993. Dr. Malhotra teaches courses in Derivative Securities, Fixed Income Securities, International Finance, Corporate Finance, and Investment and Portfolio Management at the undergraduate and graduate levels. Dr. Malhotra has published over 80 research articles in such journals as European Journal of Operational Research, Journal of Financial Research, Financial Review, Journal of Portfolio Management, Omega—The International Journal of Management Science, European Journal of Finance, Quarterly Journal of Business and Economics, Journal of Economics and Finance, Journal of Multinational Financial Management, Financial Counseling and Planning Journal, Journal of Retail Banking, The Real Estate Finance Journal, The International Journal of Finance, Journal of Intelligent Systems, Advances in Futures and Options Research, Journal of Commercial Lending, Journal of Global Business and Journal of Lending and Credit Risk Management. His research on mutual fund expenses has been cited by the Securities and Exchange Commission (SEC), Investment Company Institute (ICI), Securities Industry Association (SIA), and New York Times.

His research has also been cited in congressional testimonies on mutual fund expenses. Dr. Malhotra’s work on use of neural networks in consumer loan evaluation has been cited by the Federal Reserve Bank of Philadelphia. In addition, he has presented over 80 research papers at various academic conferences all over the world. New York Times, Investor’s Business Daily, Philadelphia Inquirer, Business Credit Magazine, and KPMG Online Newsletter have quoted Dr. Malhotra on such wide ranging topics as mutual fund expenses, declining value of EURO, merger of Cores State Bank with First Union Bank, and credit derivatives.

Dr. Malhotra is also the visiting professor of international finance at Arthur Lok Jack Graduate School of Business in Trinidad and Tobago, Birla Institute of Management and Technology, India and Apeejay School of Management, New Delhi, India.

In addition, Dr. Malhotra is the editor-in-chief of Afro-Asian Journal of Finance and Accounting. Dr. Malhotra is also currently serving on the editorial boards of Icfain International Journal of Management Research, Icfain Journal of Bank Management, and Journal of Insurance and Risk Management. Dr. Malhotra’s biographical profile has been included in Who’s Who in America, Who’s Who in Finance and Industry, and Who’s Who in the East. Dr. Malhotra was also the recipient of 1999 President’s Award for Excellence in Teaching at Philadelphia University and 2007 Philadelphia University Outstanding Research Award. He also received the School of Business Administration’s award for excellence in research for four years.  


JaideepNaiduJaideep T. Naidu, Ph.D.

Dr. Jaideep Naidu is an Associate Professor of Operations Management and Quantitative Methods at Philadelphia University. He teaches courses in Operations Management and Quantitative Methods at the undergraduate and graduate levels at the School of Business. He has also taught Business Statistics and Operations Research for the School of Business as well as the School of Design and Engineering here at Philadelphia University.

Dr. Naidu has published his research findings in reputed journals such as Journal of the Operational Research Society and Omega – The International Journal of Management Science. His work has also been cited in reputed journals. More recently, his work has also appeared in pedagogical journals such as American Journal of Business Education. However, he continues to work on scholarly research and one of his recent publications in the AIMS International Journal of Management was judged to be the second most outstanding research paper published by this journal in the year 2011.

Dr. Naidu currently serves on the editorial board of International Journal of Applied Management Science. He is also the recipient of the Dean’s Award for Excellence in Teaching at the School of Business Administration at Philadelphia University.


RaymondPoteauRaymond R. Poteau, M.B.A., C.P.A.

Professor Ray Poteau has over 40 years of experience practicing and teaching accounting and auditing. He has worked in public accounting and in financial management in the health care industry.

He is a Professor of Accounting in the School of Business Administration (SBA) of Philadelphia University (PhilaU), where he served as the SBA Dean for a five-year period. He has published numerous books, articles, and papers. He was a partner and/or teacher in CPA review courses in NY, NJ, PA, and DE for over 30 years and was heavily involved in the creation and implementation of PhilaU’s new and unique iMBA-CPA program.

Professor Poteau earned an M.B.A. at The George Washington University and a B.S. in Accounting at Temple University. He is a Certified Public Accountant (CPA) and a Chartered Global Management Accountant (CGMA). He has received the Lindback Distinguished Teaching Award, Pennsylvania Institute of CPA’s Outstanding Educator Award, PhilaU President’s Award for Teaching Excellence, PhilaU SBA’s Outstanding Teaching Award, PhilaU SBA’s Outstanding Research Award, and PhilaU SBA’s Outstanding Service Award.


CathyRusinkoCathy A. Rusinko, Ph.D.

Dr. Cathy Rusinko is currently Professor of Management and Coordinator for Sustainability in the Kanbar College of Design, Engineering, and Commerce at Philadelphia University. She has also taught at the Pennsylvania State University. Her interests include sustainability in corporations and in higher education, and technology and innovation management. From 2003 to 2006, she was project team leader of a competitive grant from The National Textile Center, “Sustainability as a Source of Competitive Advantage.”

Before earning a Ph.D. in Management and Organization at The Pennsylvania State University, she worked at General Electric, where she was involved in cross-functional integration and design for manufacturing in the Major Appliances Division. She has also worked in the U.S. Departments of Defense and Agriculture.

She has been an invited speaker to industry groups including Carpet America Recovery Effort, Carpet and Rug Institute, Association for Contract Textiles, and Institutional Investor Groups. She has been interviewed and quoted in publications including The New York Times, The Washington Post, The Chicago Tribune, U.S. News and World Report, and Floor Focus.

Her academic work includes over 60 journal articles, chapters, professional papers, and presentations, and she serves on several advisory boards for academic journals. She has designed and taught sustainable business curriculum at undergraduate and graduate levels. In 2009, she co-edited a special issue of Journal of Management Education, “Greening and Sustainability across the Management Curriculum.”

Dr. Rusinko has also designed and taught multi-disciplinary curricula in higher education, and has designed and delivered multi-disciplinary education and training programs for managerial and non-managerial audiences.     

She is a longtime member of Academy of Management, and was elected to the Program Team for the Organizations and the Natural Environment Division from 2008 to 2011.   


LesSztanderaLes Sztandera, Ph.D.

Prof. Les Sztandera is Professor of Computer Information Systems in the School of Business Administration at Philadelphia University Kanbar College of Design, Engineering, and Commerce. His research interests include knowledge management and computational intelligence. Dr. Sztandera was a recipient of the highest and the most prestigious appointment in the US Fulbright Scholars program in 2003, and served a Fulbright Distinguished Chair at the School of Business and Economics (ISEG) in Lisbon, Portugal, teaching in the MBA and Ph.D. programs there.

Currently, Dr. Sztandera is teaching in the iMBA program courses in Technical Competitive Intelligence and New Product Development, as well as being involved in multidisciplinary industry sponsored research projects as part of the new curriculum that draws on Philadelphia University rich history in innovation and design, and long tradition of excellence in teaching and researching integrated product development. The curriculum meets the emerging needs of industry to develop managers, industrial designers, and engineers into more accomplished practitioners in the global product development processes.

Dr. Sztandera draws on his experience in the development and delivery of innovative curricula to facilitate crafting of cross disciplinary projects. His cross disciplinary work to encourage the inclusion of computational intelligence principles and competences in undergraduate education led to the National Science Foundation grant award to Philadelphia University through the Division of Undergraduate Education in 1996. Since joining Philadelphia University in 1993, Dr. Sztandera has been involved in a number of course and curricula development. He developed a sequence of courses coupled with laboratory assignments in which students worked with real life problems. In 2004 he was instrumental in developing a Business Plus program for entering freshmen.

Complementary with his teaching effort, Dr. Sztandera has been involved in a variety of research activities. His research was funded, among others, by US Department of Defense, US Department of Commerce, National Science Foundation, State Supercomputer Centers, and American Heart Association. Prof. Sztandera is an eminent scholar and has a significant publication and teaching record. He has delivered papers, seminars, and workshops, and published extensively on computational intelligence issues, as well as served as a Chair of International Conferences in the field.